Translations

Our multilingual copywriting services are designed to deliver your message using engaging and tailored content in whatever language required. We provide the insight needed to produce quality, original and exciting content in a variety of different styles.

Our team of content specialists are extremely diverse and cater for more than 13 languages including, but not limited to: English, Spanish, French, German, Austrian.

Our translations services include:

• Translation
• Localisation
• Transcreation

What are Translations

Translation is a business procedure that involves a dedicated group of multi-linguists who will translate marketing copy into multiple languages. The way of the online world has meant businesses have the capability to reach audiences across the globe. In order to fully utilise those opportunities, a translation team is a vital tool. Investing in a translation team will take away any marketing boundaries that were blocked by language. Translation teams can either be in-house or outsourced for specific campaigns or jobs. For example, there may be a specific campaign being planned to promote in a certain region of the world, so a business would hire a specific team who are experts in that region. The upside for businesses utilising a productive translation team have no boundary and provide endless marketing opportunities for any size of business. Not only are translation teams responsible for language but they also will come with specific expertise and knowledge on trends, styles and features that are more popular in certain areas. Companies can tailor their content to the smallest of detail to always ensure they are getting the most out of their traffic. 

Why are Translations important

The rise of technology over the last few decades has created enormous amounts of new ways for businesses to market themselves on a bigger scale. Having a global reach is now more possible than any other time in history, and translation teams are a big part of that. Their importance is sometimes forgotten about as they do not necessarily create the content themselves. However, that is certainly a misconception, without a translation team by your side you will have no way of truly reaching a global audience. The expertise of translation teams is niche and that is why it must be invested in significantly. You cannot cut corners when it comes to translations, there are local dialects and specific details only an expert would know. So, without a productive and high quality translation team, you will be missing out on the huge potential of worldwide reach. 

How Translations can help your business

The benefits that a translation team can bring to your company are broad and help in areas many would not even think about. Translating marketing copy into other languages and dialects might not seem like something that directly leads to profit and revenue. However, it certainly is the case as translation teams help access a literal worldwide audience full of potential customers. Statistics show that businesses utilising translation teams have far more success in growing a bigger client base. It really is as simple as being seen and heard by a larger number of people, which can only be a good thing for your business. On top of that, translation teams also provide a helping hand to other areas of the marketing team, in particular the SEO specialists. The work done by the translation team will benefit the overall SEO of the company and help contribute to the overall growth in their online presence. Translation is something that any business looking for long term success must invest in or face falling behind competitors.